Elite bloodwork. Just plants.
Eat more plants.
Improve your health.
Feel your best.
I’m Jon-Michael, @thatplantfoodguy. I’ll teach you exactly how to eat more plants the right way, so you can optimize fat loss, anti-aging and longevity.Never need another coach, program or diet again.
Sound familiar?
You know you should eat more plants.Nobody showed you how to do it properly.
Most people don’t fail because plants don’t work.
They fail because they follow the wrong advice, miss key nutrients, and try to do it alone.
Meet your coach
21. 32. 43. Getting better with age.
For most of my life, I ate the foods I was told were healthy. They weren’t. I dealt with IBS, low energy, high cholesterol, prediabetes, brain fog and acne, and like most people, I was getting conflicting advice and didn’t know who to trust.
Once I started eating more plants the right way, everything changed. More than ten years later, my health issues are gone, my bloodwork is elite (numbers most people never see at any age) and I feel the best I’ve ever felt.
Now my mission is to teach you the exact protocol I use, so you can skip the years of trial and error.
I help you with
What you get
One course. Two things for life.
Everything I know about eating plants, plus the support to make it stick.
10 video chapters
Watch at your own pace. Yours for life.
- 01Introduction
- 02Why Eat More Plants
- 03How to Properly Eat More Plants
- 04The Plant Food Protocol Handbook
- 05Blood Panel
- 06Anti-Aging
- 07Fat Loss
- 08Gut Health
- 09Longevity
- 10Muscle & Fitness
Free lifetime membership
Included free with the course. No monthly fees, ever. It isn’t sold separately, so the course is the only way in.
- ✓Live Q&A with me. Livestreams in the group to answer your questions.
- ✓Accountability that lasts. Check in and share wins.
- ✓Like-minded people. Everyone here took the same course.
One purchase. Lifetime access to the course and community.
Ways to work with me
Choose your path
From a $47 starter guide to having me by your side.
Most popular
The Plant Food Protocol Course
Everything I know, step by step, at your own pace.
- ✓10 video chapters, basics to longevity
- ✓The Plant Food Protocol Handbook
- ✓Lifetime private community access
Limited spots
3-Month Private Client Program
My full attention, with a plan built around you.
- ✓1:1 coaching around your goals
- ✓A personalized plan around your goals
- ✓Direct access to me, course included
Start here
The Bloodwork Blueprint
Not ready for the full course? Start with this.
- ✓The 7-page guide to my exact diet
- ✓What I eat to get elite bloodwork
- ✓Instant PDF download
By invitation only
Private Concierge Immersion
I come to you and teach you everything I know, in person.
- ✓On-site, wherever you are in the world
- ✓Hands-on: how I shop, cook and eat every day
- ✓Your full protocol, built and set up with you
Questions
Before you start
Do I have to go 100% vegan?
No. The protocol works whether you’re fully plant-based or just want to eat more plants. Every plant you add makes a difference, and I’ll show you how to make the shift at your own pace.
Will I get enough protein and nutrients?
Yes, when you do it properly. The course covers protein, B12, iron, zinc, omega-3s and more, and the Blood Panel chapter explains common blood markers so you can have better conversations with your doctor.
How long do I have access?
For life. Your course purchase includes lifetime access to the videos and lifetime membership to The Plant Food Academy’s private community. “Lifetime” means for as long as The Plant Food Academy offers the course and community. The private community runs on a third-party platform and may be changed, moved or closed in the future.
Can I join the community without the course?
No. The private community is exclusive to people who buy the course. It isn’t sold on its own, and every course member gets access for life.
What’s the difference between the course and 1:1 coaching?
The course gives you the full protocol and community support. The 3-month private program adds one-on-one coaching, a personalized plan built around your goals, and direct access to me.
I have a health condition. Is this right for me?
This program is nutrition education, not medical treatment. If you have a medical condition or take medication, talk with your doctor before changing your diet.
Your health is the best investment you’ll ever make.
Take the course today and get lifetime access to the private Plant Food Academy community.